GEN94
ABOUT
WELCOME TO GEN94
AFTER GEN94’S INAUGURAL SEASON (SPRING-SUMMER 2024), COACH JT IS EXCITED FOR THE FUTURE OF GEN94, AND INVITES ALL INTERESTED ATHLETES TO TRYOUT FOR OUR CLUB TEAMS.
At GEN94, we are transforming youth basketball.
OUR EMPHASIS ON PERSONAL SKILL DEVELOPMENT SETS US APART, AND OUR ATHLETES LEARN TO APPLY THEIR TRAINING IN GAMES.
We focus on the details AND practice with intensity.
OUR ATHLETES HAVE the drive to compete and the desire to grow.
OUR STORY
BASKETBALL HAS TAKEN COACH JT AROUND THE GLOBE, AS A PLAYER AND AS AN ELITE TRAINER.
OVER THE PAST DECADE, HE HAS COACHED AT THE CLUB, HIGH SCHOOL, AND COLLEGE LEVELS AND HAS HONED HIS COACHING SKILLS UNDER THE MENTORSHIP OF BRIAN LEE AT VANCOUVER SPORTS CLUB (VSC), AND ASSISTANT NBA COACH, PHIL HANDY.
COACH JT LAUNCHED NEXT GENERATION ATHLETICS IN 2016, TRAINING A RANGE OF BASKETBALL PLAYERS: YOUNG ATHLETES, THE PROVINCE’S TOP HIGH SCHOOL PLAYERS, AND ELITE COLLEGE, UNIVERSITY, AND PROFESSIONAL PLAYERS.
IT WAS IN THESE INTERACTIONS THAT HE DISCOVERED A NEED FOR GREATER SKILL DEVELOPMENT IN YOUTH BASKETBALL.
HIS YOUNG ATHLETES WERE HUNGRY TO IMPROVE AND RESPONDED TO BEING HELD TO A STANDARD OF EXCELLENCE. IN HIS GYM, PLAYERS WORKED HARDER, GAINED CONFIDENCE, AND WANTED TO LEARN HOW TO APPLY THEIR TRAINING IN GAMES.
IN 2024, COACH JT AND HIS BUSINESS PARTNER, ETHAN, DECIDED TO ADDRESS THIS NEED IN YOUTH BASKETBALL PROGRAMS BY CO-FOUNDING A CLUB TEAM THAT PRIORITIZED SKILL DEVELOPMENT, INSTILLED PHYSICAL AND MENTAL GROWTH, AND EMBRACED THE DISCIPLINE AND HARD WORK REQUIRED TO COMPETE AT THE HIGHEST LEVEL.
Meet our coaches
COACH JT, HEAD COACH + CO-OWNER
ETHAN, CO-OWNER
DOM
SERGIO
LEO
josh
As current and former basketball players, we understand the work ethic required to build a winning program, and as coaches, we are continuously learning and honing our craft.
ADMIN TEAM
